Article by Quentin Plantec, Benjamin Cabanes, Pascal le Masson, Benoit Weil.
Publised in Research Policy

Academic engagement with industry is a well-researched topic. However, research has focused on scholars in traditional university departments, overlooking more hybrid research contexts such as the growing trend of PhD students and their supervisors engaging in collaborative research projects with industry during their training.

To address this gap, this study explores the early-career academic engagement of PhD students in university-industry collaborative research projects. It particularly focuses on research orientation and its association with scientific and inventive yield. Drawing on Stokes’ (1997) framework, the study investigates the extent to which the research orientation (basic research, applied research, and user-inspired fundamental research) is associated with scientific and inventive yield.

The study is based on a review of 631 collaborative PhD projects with industry completed in France in 2018 through a national programme (CIFRE). It finds that the three research orientations are associated with different levels of scientific and inventive yields. While basic research is the most common orientation across the sample, the rarest, user-inspired fundamental research, is associated with the highest scientific and inventive yield. Moreover, the study highlights the critical role of PhD students’ taste for science or industry (and the potential change in this taste during the project) in the association between research orientation and projects’ yields.

Overall, this study sheds light on an understudied area of academic engagement and highlights the significance of considering research orientation and students’ taste for science or industry when developing university-industry collaborations. This has implications for PhD supervisors, PhD students, their industrial partners, and policymakers.

The Financial Times has published its annual ranking of the world’s top 100 Executive MBAs. This year, TBS Education’s Global Executive MBA moved up 12 places, confirming its growth momentum and ranking 62nd.

Rising to the top of the world’s 100 Executive MBA rankings

Every year, the Financial Times ranks the world’s top 100 Executive MBAs. To build this top 100, the British media, widely consulted throughout the world, relies mainly on several criteria linked to the careers of graduates, but also to the course itself. Alumni are interviewed three years after completing their course, on criteria such as professional integration, career development and international mobility, as well as the faculty’s academic level, degree of internationalization and feminization.

This trajectory towards the top of the rankings is similar to that of TBS Education’s Master in Management, which is ranked 37th (+12 places) in the FT 2023 published on September 11.

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Global Executive MBA 2023 Graduation Ceremony

What are the results for TBS Education?

Last year, TBS Education’s Global EMBA had already moved up 11 places in the rankings. This program combines efficiency and employability, enabling students to choose an expert career path in Strategic Management or Aerospace Management. This year’s challenge was to confirm this progress. Mission accomplished for the Toulouse-based management school, which has climbed to the top of the French rankings.

TBS Education’s Global Executive MBA stands out on several criteria, including:

  • Recognition of the academic excellence of the faculty (5th in France for the excellence of its teaching staff);
  • Diversity and potential for hosting international learners (6th in the world for the gender balance of its faculty);
  • CSR results (carbon footprint and parity, 12th worldwide).

Nationally, the TBS Education Global EMBA ranks 9th among the best EMBAs.

”The Global Executive MBA has been designed to meet current and future business challenges, providing participants with a set of technical and managerial skills to meet the greatest challenges in an increasingly volatile, uncertain, complex and ambiguous world. ATR is proud to be a partner, and to contribute in this way to stimulating the emergence of talents who are committed to profoundly transforming our industry, making it even more responsible and innovative.”

Nathalie Tarnaud Laude – Executive Chairman, ATR

”Since its very creation and once again, the Global Executive MBA of TBS Education has climbed in the Financial Times ranking. Achieving consecutive years of recognition by an organization as prestigious as the FT, is undeniably the mark of sustained efforts and an international level of educational quality. TBS Education has established itself among the best business schools in the world and enters the big league. Having been involved with TBS Education, following its progress over the years and currently the Godfather of its current promotion (P21), I am particularly proud of this achievement.”

Dr. Mohamed El-Boraï – President, Reliance Aerospace Solutions – Godfather of the promotion 21

”We are proud of our GEMBA’s 12-place rise in the world rankings. This success goes beyond academic excellence: it embodies our commitment to diversity, both of our faculty and of our learners. Our teaching, which is largely based on real-life situations, reinforces the high-level global experience. At TBS Education, we also embrace strong environmental, social and governance initiatives, ensuring that learning is both innovative and responsible.”

Stéphanie Lavigne – Dean of TBS Education

Article by Camilla Barbarossa, Michela Patrizi, Maria Vernuccio, Maria Carmen Di Poce, Alberto Pastore.
Publised in Health Policy

Western governments’ attempts to encourage young adults to adopt COVID-19 contact tracing apps (CTAs) have been unsuccessful. Drawing on psychological reactance theory, we propose that government-imposed containment measures (e.g., lockdowns, curfews) may cause young adults to resist CTAs. We investigate how and when threats to freedom posed by government-imposed containment measures to young adults reduce their CTA adoption intentions.

We conducted a survey of young adults during the second general lockdown (March‒April 2021) in Italy. The results show that when young Italian adults focus on the restrictive nature of government-imposed containment measures, their sense of freedom is threatened.

Threats to freedom produce psychological states of either helplessness or reactance, depending on if young Italian adults think they can recover their freedom. Helpless young adults are motivated to adopt CTAs because they seek guidance from containment measures.

Reactant young adults resist CTAs because they exhibit aversive psychological states toward containment measures. These results offer relevant insights for policymakers. They shed light on young Italian adults’ resistance toward CTAs. They also inform governments on how to interact more efficiently with young adults if a novel pandemic should occur.

Article by Maciel M. Queiroz, Charbel Jose Chiappetta Jabbour, Chinming (Victor) Shi, Samuel Fosso Wamba
Publised in International Journal of Production Economics

The remarkable growth of ChatGPT, a Generative Artificial Intelligence (Gen-AI), has triggered a significant debate in society. It has the potential to radically transform the business landscape, with consequences for operations and supply chain management (O&SCM). However, empirical evidence on Gen-AI’s effects in O&SCM remains limited.

This study investigates the benefits, challenges, and trends associated with Gen-AI/ChatGPT in O&SCM. We collected data from O&SCM practitioners in the UK (N = 154) and the USA (N = 161). As we used the organizational learning theory for the research, our findings reveal increased efficiency as a significant benefit for both adopters and non-adopters in both countries, while indicating security, risks, and ethical as prominent concerns. In particular, it appeared that the integration of Gen-AI/ChatGPT leads to the enhancement of the overall supply chain performance.

Moreover, organizational learning can speed up the results of Gen-AI/ChatGPT in O&SCM. No wonders that adopters express their satisfaction about the post-implementation benefits of the technology, which include reduced perceived challenges for pre-implementation, and greater optimism about future Gen-AI/ChatGPT utilization compared to non-adopters.

Adopters also display diverse behavioral patterns toward efficiency, agility, responsiveness, etc. This study provides valuable insights for scholars, practitioners, and policymakers interested in comprehending Gen-AI/ChatGPT’s implications in O&SCM for both adopters and non-adopters. Additionally, it underscores the importance of organizational learning processes in facilitating successful Gen-AI/ChatGPT adoption in O&SCM.

Article by Waleed Shleha, Ferran Vendrell-Herrero, Yancy Vaillant
Publised in International Business Reviewe

As the importance of servitization and service-augmented solution delivery grows into a mainstream phenomenon for manufacturers, offering theoretically founded avenues to solve their specific internationalization challenges is necessary.

The study addresses the internationalization paradox faced by servitized manufacturers generated by the specific hybrid nature of their product-service offering. As such, this research is meant to understand the entry mode diversity for the internationalization of advanced servitization providers.

Our primary research deal-level data follows 1885 potential sales negotiations for servitized products closed in 2018 by a Poland-based multinational high-tech optics firm offering product-service systems. The results of the study support the idea that manufacturers of advanced servitization could benefit from the implementation of entry mode diversity.

It is found that the sales deal success when entry mode diversity is implemented in a foreign market is positively moderated when knowledge-intensive advanced servitization is included in the negotiation.

Article by Md Afnan Hossain, Shahriar Akter, Venkata Yanamandram, Samuel Fosso Wamba
Publised in Technological Forecasting and Social Change

This study’s objective is to investigate how a business can achieve data-driven market effectiveness through the sustained application of a customer analytics capability to its operations.

Despite the abundance of literature on retail technology management, empirical evidence on the effectiveness of a customer analytics capability in promoting sustainable market performance within retail business operations remains scarce.

This study presents a model of a sustained customer analytics capability in the context of competitive, data-rich retail business processes, drawing on grounded market orientation capability theory. The study employs a taxonomy of explanation and prediction from an epistemological perspective, employing predominantly positivist methods, where data analysis validates the conceptual customer analytics capability and its sustained critical outcomes.

In addition, the study discusses the significant contributions of its findings regarding the acceleration of retail business operational performance in a big data environment and also provides future research directions to resolve any limitations of the current study.

Article by Oscar Rodríguez-Espíndola, Prasanta Dey, Pavel Albores, Soumyadeb Chowdhury
Publised in Annals of Operations Research

When managing crises and disasters, decision-makers face high uncertainty levels, disrupted supply chains, and damaged infrastructure. This complicates delivering resources that are essential for the survival of the victims. Flexible and adaptable supply networks are needed to ensure a consistent flow of relief to the areas affected by disasters.

Intermodality is a valuable approach when infrastructure is damaged, as it allows the use of different delivery modes to reach demand areas. Nevertheless, involving different transportation modes has an impact on the environment. Looking at the importance of helping victims and considering the environmental impact of humanitarian operations for long-term sustainability, intermodality and carbon emission reduction measures can be an interesting combination.

This area, however, is currently understudied. This article introduces a two-stage stochastic formulation to fill that gap. The model addresses facility location, resource allocation, and intermodal relief distribution considering carbon emission reduction in facilities, intermodal activities, and distribution. The formulation minimises costs and the level of shortage of relief. The model is tested using a case study in Sinaloa, Mexico, to investigate the impact of intermodality and carbon emission reduction measures on costs and shortage of relief for disaster victims.

The findings confirm that the model proposed allows for the diversification of transportation modes and reduces carbon emissions whilst achieving a good level of performance in both metrics. The comparison with a benchmark model without intermodality and carbon reduction measures suggests that the formulation can increase flexibility and reduce the level of CO2 emissions whilst maintaining high satisfaction rates.

Choosing the right institution for higher education is a pivotal decision in one’s academic and professional journey. That is the reason why at TBS Education, we believe that an informed choice comes from understanding the full spectrum of what an institution offers.

From our deeply rooted history and robust academic programs to global exposure and a hands-on learning experience, our school offers a comprehensive and holistic approach to business education.
Furthermore, our vibrant community and campus life, enriched by a vast global alumni network and numerous student clubs, ensures a well-rounded experience that goes beyond the classroom.

In the following article you’ll discover the multitude of reasons that set TBS Education apart and make it the ideal choice for aspiring business professionals.

Summary

1. History and heritage of TBS Education

Embarking on a journey through the corridors of TBS Education is like stepping back over a century of academic excellence and innovation.
Established more than 120 years ago, we have witnessed and actively participated in the ebb and flow of the business world. Our resilience is evident: through wars, economic downturns, and significant global shifts, we haven’t merely weathered the storms – we’ve thrived, adapted, and expanded.

From humble beginnings, we have evolved into a global educational french business school. Today, our influence extends beyond our original campus of Toulouse, with multiple locations worldwide and affiliations with some of the most esteemed academic institutions. And it’s not just about numbers, although training over 55,000 alumni, many of whom now hold leadership positions in prominent global companies, is undoubtedly a significant achievement.

Our heritage speaks volumes, but it’s not just about our storied past. It’s about the commitment and passion we’ve shown consistently throughout our history, ensuring that every student receives an education that stands the test of time.
The enduring legacy of TBS Education stands as a testament to our dedication, adaptability, and unwavering drive to shape the future leaders of tomorrow.

2. World-class academic programs

Our school isn’t just defined by its rich heritage; it’s our commitment to the future that truly sets us apart. At the heart of this pledge is our portfolio of world-class academic programs, meticulously designed to meet the needs of a rapidly evolving business landscape.

A triply accredited business school
We have been consistently recognized and accredited by global educational bodies, a reflection of our stringent quality standards. Our faculty, a blend of seasoned academics and industry practitioners, bring to the classroom a potent mix of theoretical wisdom and real-world insights. This ensures that our students receive an education that is both relevant and practical.

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Moreover, our research centers are continually pushing the boundaries of knowledge, with numerous publications in esteemed journals each year.

Our curriculum isn’t static; it evolves by drawing from these cutting-edge studies, ensuring students are always learning at the frontier of business thought.

Collaboration is key to our teaching methodology
We’ve forged relationships with industry giants, allowing our students to work on live projects, witness business mechanics firsthand, and receive mentorship from industry veterans. Such engagements not only offer our students an unparalleled learning experience but also put them on the radar of potential employers.

3. Global exposure and opportunities

When we speak of global exposure at TBS Education, we mean an immersive, comprehensive, and transformative experience that equips our students with the skills and perspectives they need to navigate and excel in the intricate maze of global business.

In an age of interconnected economies and borderless businesses, we recognize the immense value of global exposure for our students. Our commitment to fostering a truly international perspective goes well beyond mere words.

Our presence in multiple continents is a testament to this commitment. With campuses located in strategic business hubs, our students gain first-hand exposure to various economic ecosystems, enhancing their adaptability and global market understanding.
It’s not just about learning different business practices; it’s about experiencing diverse cultures, thought processes, and ways of life.

In addition, our strategic partnerships with 245 universities worldwide pave the way for numerous exchange programs. Every year, a significant portion of our students embark on these opportunities, immersing themselves in foreign academic environments and gaining a deeper appreciation of global business dynamics.

 

4. Hands-on learning experience

portrait of proud business people and partner

We firmly believe that knowledge truly comes alive when applied.
The intricacies of the business world aren’t just found in textbooks or lectures; they’re encountered in real-world scenarios and challenges.

Our dedication to providing students with practical, hands-on experiences sets us apart and ensures that they graduate not just with a degree, but with a wealth of applicable skills.

Prepared for real-world business challenges

Each year, TBS Education proudly collaborates with over 100 companies across various sectors. These collaborations or partnerships often culminate in live business projects where students get the chance to tackle actual challenges faced by these organizations.

Whether it’s devising a new marketing strategy for a start-up or analyzing financial data for a multinational corporation, our students are routinely placed in the thick of genuine business dilemmas. Such endeavors not only sharpen their problem-solving skills but also provide them a tangible understanding of theoretical concepts.

Internships and placements

Internships are an integral component of our academic structure. With a dedicated placement cell that maintains strong ties with leading corporations, we ensure that our students have ample opportunities to gain industry experience.

In fact, over 90% of our students secure internships by their penultimate year, a figure we take immense pride in. These internships often transition into full-time job offers, reflecting the high regard employers have for the practical skills and professionalism our students exhibit.

 

5. Community and campus life

Beyond the classroom walls of TBS Education lies a vibrant community that thrives on collaboration, diversity, and a shared passion for excellence. Our campus life, brimming with activities and opportunities, ensures that our students’ journeys are not just academically enriching but personally fulfilling as well.

Global alumni network

One of the true strengths of TBS Education is our vast and active alumni network, which spans across continents and industries.
Comprising over 55,000 members, our alumni community regularly engages with the school, offering mentorship, workshops, and even recruiting opportunities for current students.

Such a network doesn’t just represent past success; it’s a living, evolving testament to the lasting impact TBS Education has on its graduates. Many of our alumni hold pivotal roles in prestigious organizations worldwide, and their willingness to give back enriches the learning and growth prospects for our current student body.

Student clubs and organizations

Life at TBS Education is dynamic, thanks in large part to our plethora of student-led clubs and organizations. Currently, our campus boasts over 30 such groups, catering to a diverse range of interests – from entrepreneurship and tech to arts and community service. These clubs provide students with platforms to pursue their passions, develop leadership skills, and create lasting memories. For instance, our annual “Business Fest” organized by the student council has grown to attract participants from business schools globally, fostering camaraderie and healthy competition.

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Article by Pawan Budhwar, Soumyadeb Chowdhury, Geoffrey Wood, Herman Aguinis, Greg J. Bamber, Jose R. Beltran, Paul Boselie, Fang Lee Cooke, Stephanie Decker, Angelo DeNisi, Prasanta Kumar Dey, David Guest, Andrew J. Knoblich, Ashish Malik, Jaap Paauwe, Savvas Papagiannidis, Charmi Patel, Vijay Pereira, Shuang Ren, Steven Rogelberg, Mark N. K. Saunders, Rosalie L. Tung, Arup Varma
Publised in Human Resource Management Journal

ChatGPT and its variants that use generative artificial intelligence (AI) models have rapidly become a focal point in academic and media discussions about their potential benefits and drawbacks across various sectors of the economy, democracy, society, and environment. It remains unclear whether these technologies result in job displacement or creation, or if they merely shift human labour by generating new, potentially trivial or practically irrelevant, information and decisions.

According to the CEO of ChatGPT, the potential impact of this new family of AI technology could be as big as “the printing press”, with significant implications for employment, stakeholder relationships, business models, and academic research, and its full consequences are largely undiscovered and uncertain. The introduction of more advanced and potent generative AI tools in the AI market, following the launch of ChatGPT, has ramped up the “AI arms race”, creating continuing uncertainty for workers, expanding their business applications, while heightening risks related to well-being, bias, misinformation, context insensitivity, privacy issues, ethical dilemmas, and security.

Given these developments, this perspectives editorial offers a collection of perspectives and research pathways to extend HRM scholarship in the realm of generative AI. In doing so, the discussion synthesizes the literature on AI and generative AI, connecting it to various aspects of HRM processes, practices, relationships, and outcomes, thereby contributing to shaping the future of HRM research.

Article by Maciel M. Queiroz, Samuel Fosso Wamba, Rakesh D. Raut, Ilias O. Pappas
Publised in British Journal of Management

Business models for sustainability (BMfS) enable organizations to create social and environmental value for a wide variety of stakeholders. As BMfS are new for well-established industries, their implementation requires deep organizational change to overcome path dependencies of existing business models. In this article, we present a framework which outlines the organizational change process involved in BMfS development. The framework shows that organizations can experiment with novel configurations of value, resources, and transactions, and follow discursive and cognitive pathways to enable BMfS legitimization and implementation. Although the value, resources, and transactions levers can be used either separately or in concert, discursive and cognitive pathways are most powerful when pursued together. We use our framework to highlight the contributions of the articles in the special issue and to propose new directions for BMfS research. We argue that future research should investigate the impacts of BMfS on the sustainability challenges they seek to address.