Thanks to the TBS Education Winter School, get transferable ECTS credits towards your degree.
The TBS Education Winter School programs offer a variety of business and management courses in Paris and Toulouse. Students can choose 1 course per destination.
The academic content focuses on the European market and perspectives, a point of view particularly interesting to students (from anywhere in the world) wanting to understand or learn more about Europe’s diversity and complexity.
Learn how to effectively participate on social networks to grow your business. There are hundreds of social network sites in the world, don’t let your business get left behind! Explore the various tools used to manage online conversations and use metrics to turn those tweets, likes and mentions into revenue! Social media is ubiquitous in the global marketplace. Facebook, X, Instagram, TikTok and YouTube are just a few of the social media platforms that can be used for internationally and cost-effectively marketing a business. This seminar looks at the logistics in using social networking as an e-business tool to cultivate sales and increase productivity of a business. Create impact on a global scale by deploying a positive and effective social network campaign for your business. Students will develop and apply strategies to grow your business in a global market.
The Luxury Industry has been one of the fastest growing and most profitable industries in the 21stCentury. Management is this industry has for centuries been carefully kept as ‘family secrets’. Due to the rapid growth of the industry an urgent need to transmit knowledge has emerged as The Luxury Industry has been one of the fastest growing and most profitable industries in the 21stCentury. Management is this industry has for centuries been carefully kept as ‘family secrets’. Due to the rapid growth of the industry an urgent need to transmit knowledge has emerged as houses need to employ talent from almost every corner of the world. Much of the strategies are the exact opposite of the Principles of Marketing commonly taught and practiced worldwide. Luxury Strategy principles can be applied across almost any industry to add value to brand equity.
The aim of this course is to explore, in detail, financing techniques and asset-backed financing. It focuses on the study of LBOs (leveraged buyouts), project financing, asset financing, and asset securitization. Through case studies and company examples, students benefit from an in-depth analysis and solid understanding of the topics covered. Additionally, the course includes a historical perspective on various financing structures, explaining how and why these structures were initially created. The instruments for each type of transaction are examined in detail, including credit default swaps and credit-linked notes.
During this course, students will:
The study of structured finance provides foundational knowledge and a global perspective, facilitating a comprehensive understanding of modern finance.
Through the evolution and capabilities of Artificial Intelligence, we’ll explore how AI has transformed from a concept of science fiction into an integral part of our daily lives and future. Beginning with a look back at the milestones that have shaped AI, from Ada Lovelace’sfirst computer program to the latest in machine learning, we’ll uncover the historical context andmajor breakthroughs that have brought us to today’s revolution.
In a digitalized world like the one we live in; it is impossible to ignore intercultural exchanges. The managers of tomorrow and the students of today will be facing multinational group interactions, and the best option one can choose is to be prepared to make them as smooth and profitable as possible. In this course, we will see new
concepts and put a name to everyday situations, providing necessary tools to face cultural interactions with leadership, and in the best way possible
Enhance your brand on the local and global markets! Students will develop brand specific, dynamic, digital marketing strategies to meet a wide range and variety of business goals. Whether you want to create a start-up, develop your skills to apply in an established business or scale your brand on the international market, this course provides you with the skills to develop a clearly defined digital marketing strategy.
This course aims to equip participants with the knowledge, tools, and techniques to innovate and develop businesses in a global context. The focus will be on leveraging creativity, design thinking, and business development frameworks while exploring regional nuances in innovation. By the end of the course, participants will have developed a robust, investor-ready business model and gained practical insights into global innovation ecosystems.
The TBS Education Winter School Program is not all about academics, there’s more! Throughout the program, a selection of cultural activities and company visits will be organized. During such events, you will be able to get to know the other International Winter School students, discover French culture and learn more about local business. A housing option is also offered for the Program; to learn more about the activities and accommodation click the button below !