The importance of Big Data in shaping the landscape of global businesses is undeniable. From streamlining operations to understanding intricate consumer behaviors, Big Data has become the linchpin of modern decision-making.
While many institutions worldwide offer courses in this domain, there’s a distinctive flavor that French business schools bring to the table.
Picture this: an amalgamation of deep-rooted academic traditions combined with cutting-edge modern insights, all delivered within the rich tapestry of French culture. It is in such a setting that schools like TBS Education carve a niche for themselves. Renowned for its innovative curriculum and forward-thinking approach, TBS Education subtly stands as a beacon, illustrating the very essence of what French business education can offer to the discerning student.
As we delve deeper into the myriad advantages of pursuing Big Data in a French environment, let’s keep in mind the exemplary standards set by institutions such as TBS Education, which elegantly bridge the gap between tradition and modernity.
French business education is often hailed for its distinctive blend of tradition and innovation. This unique duality offers students an unparalleled experience:
In essence, French business education, characterized by its balance of age-old wisdom and progressive insights, equips students for both present challenges and future endeavors.
As vast volumes of data flood the business landscape, understanding this deluge has become paramount. Enter Big Data. It’s more than just numbers; it’s the key to unlocking previously unseen patterns and insights.
With Big Data, businesses can make informed decisions at an unprecedented pace. They can predict market trends, understand customer preferences, and streamline operations with a precision that was once thought impossible. But it doesn’t stop there. As the sheer scale of data grows, so does its transformative potential. It influences not just the strategies businesses adopt, but also how they engage with customers and competitors.
Couple this with marketing and management notions and you have the program offered by TBS Education.
In this dynamic ecosystem, Big Data has swiftly ascended to become the cornerstone of modern business. It’s more than just vast amounts of data; it’s a transformative force, reshaping the very fabric of enterprise operations.
Starting with decision-making, Big Data enables leaders to harness a reservoir of insights, making choices not on gut feeling but on hard, empirical evidence. As we move to marketing, tailored strategies are no longer a luxury but a necessity. Thanks to Big Data, businesses can now craft personalized campaigns that resonate with individual preferences and behaviors.
Additionally, supply chains, often the backbone of enterprises, have witnessed a revolution. Predictive analytics, a Big Data offspring, ensures streamlined operations, forecasting potential hitches before they escalate. As industries evolve, so does the significance of Big Data. From enhancing customer experiences to optimizing operational efficiencies, its role is pivotal, steering businesses towards a future replete with endless possibilities.
Every industry, from healthcare to finance, seeks to harness the immense potential of vast data reservoirs. As businesses grapple with this overwhelming influx of information, they realize one thing: mere data acquisition isn’t enough. They need professionals adept at interpreting and leveraging this data.
Enter the rising demand for Big Data specialists. These are individuals who can transform raw data into actionable insights, driving informed decision-making. This expertise is particularly prized in a world where real-time analysis can be the difference between market leadership and obsolescence. As organizations venture into uncharted territories, such as artificial intelligence and machine learning, the role of a data expert becomes even more crucial.
Yet, despite the soaring demand, a talent gap persists. This shortfall underscores not just the importance of Big Data training but also the opportunities awaiting those who master it. Thus, for prospective students and professionals, diving into Big Data isn’t just about acquiring a skill—it’s about securing a promising future in a data-driven world.
The environment that business schools provide is characterized by a blend of rigorous academic training and real-world exposure. Here’s why :
To begin with, you are presented with a curriculum that encapsulates both the foundational theories of data analytics and the latest industry trends. The emphasis on hands-on experience ensures that, by the time you graduate, you are not only well-versed in theoretical knowledge but also adept at applying this knowledge in practical scenarios.
Furthermore, the international reputation of French business schools, such as TBS Education, guarantees access to a global network of professionals, industry experts, and alumni. This network plays a crucial role in facilitating internships, collaborative projects, and employment opportunities.
In addition, the culturally rich backdrop of France provides a unique lens through which to view data and its broader implications. As business strategies increasingly hinge on cross-cultural understanding, the multicultural atmosphere of these institutions ensures that you develop a global mindset, a trait highly sought after in today’s interconnected business world.
Article by Pawan Budhwar, Soumyadeb Chowdhury, Geoffrey Wood, Herman Aguinis, Greg J. Bamber, Jose R. Beltran, Paul Boselie, Fang Lee Cooke, Stephanie Decker, Angelo DeNisi, Prasanta Kumar Dey, David Guest, Andrew J. Knoblich, Ashish Malik, Jaap Paauwe, Savvas Papagiannidis, Charmi Patel, Vijay Pereira, Shuang Ren, Steven Rogelberg, Mark N. K. Saunders, Rosalie L. Tung, Arup VarmaPublised in Human Resource Management Journal
ChatGPT and its variants that use generative artificial intelligence (AI) models have rapidly become a focal point in academic and media discussions about their potential benefits and drawbacks across various sectors of the economy, democracy, society, and environment. It remains unclear whether these technologies result in job displacement or creation, or if they merely shift human labour by generating new, potentially trivial or practically irrelevant, information and decisions.
According to the CEO of ChatGPT, the potential impact of this new family of AI technology could be as big as “the printing press”, with significant implications for employment, stakeholder relationships, business models, and academic research, and its full consequences are largely undiscovered and uncertain. The introduction of more advanced and potent generative AI tools in the AI market, following the launch of ChatGPT, has ramped up the “AI arms race”, creating continuing uncertainty for workers, expanding their business applications, while heightening risks related to well-being, bias, misinformation, context insensitivity, privacy issues, ethical dilemmas, and security.
Given these developments, this perspectives editorial offers a collection of perspectives and research pathways to extend HRM scholarship in the realm of generative AI. In doing so, the discussion synthesizes the literature on AI and generative AI, connecting it to various aspects of HRM processes, practices, relationships, and outcomes, thereby contributing to shaping the future of HRM research.
Article by Maciel M. Queiroz, Samuel Fosso Wamba, Rakesh D. Raut, Ilias O. PappasPublised in British Journal of Management
Business models for sustainability (BMfS) enable organizations to create social and environmental value for a wide variety of stakeholders. As BMfS are new for well-established industries, their implementation requires deep organizational change to overcome path dependencies of existing business models. In this article, we present a framework which outlines the organizational change process involved in BMfS development. The framework shows that organizations can experiment with novel configurations of value, resources, and transactions, and follow discursive and cognitive pathways to enable BMfS legitimization and implementation. Although the value, resources, and transactions levers can be used either separately or in concert, discursive and cognitive pathways are most powerful when pursued together. We use our framework to highlight the contributions of the articles in the special issue and to propose new directions for BMfS research. We argue that future research should investigate the impacts of BMfS on the sustainability challenges they seek to address.
Article by C. THEODORAKI, D. B. AUDRETSCH, D. CHABAUDPublised in Review of Entrepreneurship
Over the past 15 years the literature on entrepreneurial ecosystems has emerged as important and compelling. This article reviews the literature at the intersection of entrepreneurial ecosystems and place in order to identify what is known and what is not known about the role of place in entrepreneurial ecosystems. This article sheds light on the definitions, methodologies, typologies, challenging and crisis contexts prevalent in the entrepreneurial ecosystem literature. It then introduces the six papers selected for the special issue and synthesizes their contribution with regards to future directions of entrepreneurial ecosystem research. This article concludes by highlighting the advances, gaps, and research directions towards a better understanding of the importance of research linking entrepreneurial ecosystems to place.
Article by J. PINKSE, F. LÜDEKE-FREUND, O. LAASCH, Y. SNIHUR, R. BOHNSACKPublised in Organization and Environment
Article by F. DERRIEN, A. GAREL, A. ROMEC, J.-P. WEISSKOPFPublised in Journal of Financial and Quantitative Analysis
We explore the effects of online customer ratings on financial policy. Using a large sample of Parisian restaurants, we find a positive and economically significant relationship between customer ratings and restaurant debt. We use the locally exogenous variations in customer ratings resulting from the rounding of scores in regression discontinuity tests to establish causality. Favorable online ratings reduce cash flow risk and increase resilience to demand shocks. Consistent with the view that good online ratings increase the debt capacity of restaurants and their growth opportunities, restaurants with good ratings use their extra debt to invest in tangible assets.
Article by C. LEYRONAS, S. LOUPPublised in Journal of Knowledge Management
Understanding the value of creation processes for entrepreneurs in an entrepreneurial ecosystem remains a significant challenge. Entering the black box of the ecosystem and adopting the entrepreneur’s perspective is thus essential The Resource-Based framework combined with a multi-level analysis allows for the identification and analysis of value based on the entrepreneur’s interactions with their ecosystem and other companies within it, in terms of both resources and capabilities.
Article by B. LEE, S. MISRA, C. HAONPublised in Journal of the Academy of Marketing Science
Although fostering innovativeness has long been one of the most important concerns for marketing theory and practice, CEOs continue to identify the lack of an innovation culture as one of the main obstacles they must overcome. Corporate culture permeates from the top of the corporate hierarchy. Therefore, the role of the corporate board can be critical for nurturing an innovation culture and thus stimulating innovativeness inputs. As marketing training and orientation emphasize innovation to create customer value and drive growth, marketing-experienced board members (MEBMs) can be particularly instrumental in fostering innovativeness inputs through their direction and counseling. Therefore, in this paper, we investigate whether the marketing expertise and information brought by MEBMs contribute to firm innovativeness inputs. Furthermore, based on the governance literature, we identify three specific CEO job characteristics that influence a CEO’s information processing capacity and ability to implement strategies based on that information, thus enhancing MEBMs’ effectiveness in fostering innovativeness. Analysis of a large representative dataset reveals that marketing expertise brought by MEBMs increases firm innovativeness inputs and that CEO risk-taking incentives, insider CEO, and CEO duality enhance MEBMs’ effectiveness in fostering innovativeness inputs. The results highlight the value of having marketers on the corporate board and the importance of their counsel to CEOs.
Article by C. CANTA, A. NILSEN, S. A. ULSAKERPublised in Journal of Empirical Finance
This paper studies empirically the relationship between competition and risk taking in banking markets. We exploit an unique dataset providing information about all bank loans to Norwegian firms over several years. Rather than relying on observed market shares, we use the distance between bank branches and firms to measure the competitiveness of local markets. The cross-sectional and longitudinal variation in competition in local markets are used to identify the relationship between competition and risk taking, which we measure by the non-performing loans and loss provision rates of the individual banks. We find that more competition leads to more risk taking. We also examine the effects of bank competition on the availability of loans. More competition leads to lower interest rates and higher loan volumes, but also makes it more difficult for small and newly established firms to obtain a loan.
This article is dedicated to unpacking the journey of studying international business with TBS Education, aiming to offer clarity, answer your inquiries, and spark curiosity about the transformative potential of an international business degree. From the importance of international studies in today’s interconnected world to the multitude of career opportunities that a Master’s degree in international business can unlock, we’ll explore it all.
We will delve into why TBS Education, with its unique curriculum and commitment to holistic learning, is an ideal choice for your academic journey. You’ll get a detailed overview of our comprehensive and balanced curriculum that seamlessly integrates theory and practical learning experiences.
In the end, we hope this article serves as your roadmap, helping you make an informed decision about your future. So, whether you’re a prospective student considering a future in the global business landscape or a curious reader, we invite you to join us on this enlightening journey.
In the increasingly interconnected world of today, international studies have gained paramount importance. With global businesses transcending borders and cultures, having an education that reflects this dynamic landscape is crucial.
By studying international business, students acquire an understanding of the complex relations between nations and corporations, learn about foreign policies, economic trends, and international marketing strategies. Thus, we, at TBS Education, stress on the importance of global awareness and understanding in business.International studies are a fundamental component of a comprehensive business education, offering several essential benefits:
Global Perspective: Students gain a broad worldview, understanding how business functions on a global scale, and how different economies influence one another.
Intercultural Skills: Through exposure to different cultures and business practices, students develop the ability to work effectively with diverse teams and adapt to various cultural environments.
Understanding of International Policies and Economics: International business studies offer in-depth knowledge of international trade laws, global financial systems, and economic trends that impact business decisions.
Strategic Thinking: Students learn to make strategic decisions, considering the complexities and dynamics of global markets.
Career Flexibility: Armed with international business knowledge, graduates have the flexibility to work in various sectors across different geographical locations.
At TBS Education, we see these benefits as integral to shaping future business leaders who can navigate and thrive in the complex global business ecosystem.
Selecting a suitable academic institution is a pivotal step in every student’s journey, and TBS Education offers compelling reasons to make it your choice for a Master’s in International Business.
TBS Education is recognized globally for its commitment to excellence in business education, underlined by our prestigious AACSB accreditation, a testament to our high-quality curriculum and teaching standards.
Our Master’s in International Business program stands apart with its innovative, balanced blend of theoretical learning and real-world experience. It covers crucial areas such as international business management, global marketing strategies, and economic analysis, all taught by experienced educators who are experts in their field.
Our program emphasizes global awareness, providing students with opportunities for international exchange and internships, as well as multi-cultural classroom experiences that reflect the diverse business world.
Our students gain access to our vast network of alumni and international business contacts, which can open doors to career opportunities and collaborations worldwide.
At TBS Education, we are dedicated to our students’ success. From personalized academic advising to career services, we provide comprehensive support to ensure our students thrive during their studies and beyond.
TBS Education’s Master of International Business offers a unique blend of comprehensive education, international exposure, and strong professional networks, making it a top choice for aspiring global business leaders.
Our curriculum at TBS Education stands distinctively, a testament to our commitment to producing top-tier international business professionals. The Master of International Business program we offer dives deep into the intricate world of international business, balancing academic theory and practical application. Key areas of study include International Business Management, Global Marketing Strategies, and Economic Analysis.
We also provide a strong focus on fostering intercultural competencies and understanding, which are vital for successful navigation in the global business arena. Our blend of traditional classroom learning and experiential learning methods, such as case studies and internships, ensure our students are ready to tackle real-world challenges.
This integrated approach gives TBS Education graduates an edge, equipping them with a comprehensive understanding of international business and the hands-on experience to implement their knowledge effectively.
Investing in a master’s degree in international business can open a plethora of opportunities for students. From working with multinational corporations, government agencies, to non-profit organizations, the possibilities are vast and rewarding.
The door to numerous career paths swings open with a master’s degree in International Business. TBS Education equips its students with the knowledge and skills to excel in various roles, such as:
Overseeing the import/export process, managing regulations, and navigating customs duties.
Crafting effective marketing strategies that cater to the tastes, preferences, and expectations of different international markets.
Identifying and capitalizing on growth opportunities in foreign markets to drive a company’s global expansion.
Ensuring the smooth and efficient delivery of goods and services across different countries, managing global suppliers, and optimizing international logistics.
Providing advice to companies seeking to expand or improve their business practices on an international scale.
In addition to these roles, graduates may also find opportunities in government agencies and non-profit organizations that operate internationally. At TBS Education, we are proud to prepare our students for a diverse array of sectors within the global marketplace.