SEZEN Burcu

Department: Marketing

Associate Professor

CURRICULUM VITAE

Education

  • 2017 : PhD in Business Administration Ozyegin University
  • 2010 : Master of Business Administration (MBA) Sabancı University Istanbul
  • 2003 : M.A. in European Studies University of Bath Bath
  • 2001 : Bachelor of Science (BSc) in Political Science Middle East Technical University Ankara

Teaching Experience

  • Since 2025 : Professor in Marketing TBS Education
  • From 2023 to 2025 : Professor in Marketing Universidad de Los Andes Bogota
  • From 2018 to 2023 : Professor in Marketing Universidad de Los Andes Bogota
  • From 2016 to 2016 : Visiting post-doctoral researcher University of California, Los Angeles (UCLA) Los Angeles, CA
  • From 2015 to 2017 : Lecturer in Marketing Ozyegin University
  • From 2012 to 2017 : Teaching Assistant Ozyegin University
PUBLICATIONS
EXPERTISE
    • Fundamentals of Marketing
    • International Marketing
    • Brand Management
    • Branding
    • International Marketing
    • Marketing effectiveness
      • 2025 - 2025 : Visiting Scholar SKEMA Business School Lille/Nice
      • 2010 - 2010 : Project Leader - Nestle, Istanbul
      • 2009 - 2010 : Company Action Project Team Member - Coca-Cola İçecek A.S., Istanbul
      • 2005 - 2008 : Product manager - Hızlı Sistem BiliÅŸim, Istanbul

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